Millers Falls Publications — 1950-1962

1950


Millers Falls Company price sheet, 1950

Uncoated blue paper, some red ink, no illustrations. Sized to fit neatly inside the cover of the large format Hand tools, portable electric tools, hacksaws: catalog no. 49.


Finest planes in the world circular

A trade circular that introduces the so-called "Buck Rogers" planes. Printed on both sides with outstanding artwork of planes on front and more mundane illustration of frog mechanism on back. One of the best looking promotional sheets ever done for a mass market hand tool.


No. 500 hack saw frame display circular

A trade circular that introduces a new display fixture for hardware dealers. Pictured with the No. 300 Buck Rogers, the No. 84 permaloid-handled, and the No. 1027 hack saw frames on display. The package included the display unit and two each of the three saw models. Printed on one side, it features the striking artwork typical of this series of promotional sheets.


No. 1950 ratchet bit brace circular

A trade circular that introduces the so-called "Buck Rogers" brace with its unbreakable head and handle. Printed on one side with the beautiful artwork that typifies this series of promotional sheets.


Rotatable blade keyhole saws circular

A trade circular that introduces the Buck Rogers No. 525 keyhole saw, a tool with a rotating blade that can be locked in eight positions. Printed on one side.


Rotatable blade keyhole saws, No. 725 nest of saws circular

A trade circular printed on both sides. An easily missed variant. The front side is identical to the previous item. The No. 725 nest of saws is featured on the reverse. The nest of saws consisted of the No. 525 keyhole saw and two extra interchangeable blades mounted on a two-color card. The reverse side of the circular is illustrated here.

1952


Miller Falls Company catalog no. 49, variant

Small format catalog. An easily missed variant as the first 167 pages are identical to the original edition, and the date on the introductory page was not changed. A number of high profile tools introduced shortly after the publication of the original catalog no. 49 are included. Among the new pages are those for the Buck Rogers planes, the no. 525 rotatable blade keyhole saw, and the tenite-handled No. 1950 brace.


Millers Falls Company Christmas promotion, 1952

A trade circular printed both sides, folded in half to form a booklet. First page, dated May 26, announces the Christmas promotion to the hardware trade. Next two pages detail tools available in special holiday packages and associated literature and advertising copy available to build sales. Dealers were encouraged to order early to avoid production being overtaxed by efforts to "meet the heavy demand for these holiday items". This illustration is from the second page of the item and is the source of the title.


Millers Falls Company Perfect gifts for men from 6 to 60 promotion

A counter-top promotion printed both sides, folded in quarters to form a booklet. Details the tools available in special holiday packages—"lifetime gifts men really want". Small in size, dealers were advised to "pile them up as countertop pickups before and during holiday season" and to "'send them out with bills in November and December".

1955


Miller Falls Company 1955 hand tool catalog, plate Miller Falls Company 1955 hand tool catalog

Large format catalog. Content differs substantially from the 1949 and 1950 editions. Plane handles and knobs are described as manufactured of goncalo—the so-called orange period in plane design begins. The cut for the No. 1100 plane display, shown in the entry at right, is the only illustration in the catalog to depict the new look.


Miller Falls Company 1955 hand catalog, small format

Small format catalog. Identical to the large format catalog, except less use of red-colored ink.


Miller Falls Company 1955 electirc tools catalog

Subtitle from verso of title page. Although material for electrical tools is not within the scope of this bibliography, this publication is included because of its cover photo. Pictured are rows of women employees seated at benches and working up components for electric tools. Women became a significant presence on the shop floor during World War II and many continued to work after the conflict was over. Male employees are pictured in the background of the photo and look to be involved in supervision or quality control work.


Miller Falls Company hand planes brochure

A counter-top promotion that features the Millers Falls line of planes. Produced just prior to the introduction of the Value Line planes in 1956, the pamphlet does not mentioned the company's highly styled 'Buck Rogers' planes. Contains the early illustration of the No. 67 router plane with gray, rather than black, body. A nicely done effort that does an especially nice job of treating the bench planes.


Miller Falls Company Gifts men want promotion

A Christmas promotion targeted toward the lady of the house and offering a handy set of tools in "gaily gift wrapped boxes." Pictures fourteen tools including hand planes with orange-stained goncalo handles and the new No. 1814 electric drill.

1956


Millers Falls Company illustrated dealers' price list, 1956

Title from cover. Cover is uncoated, interior pages are coated paper. Last three pages contain a comprehensive listing of the new V-Line (Value Line) tools.

1957


Millers Falls Company hand tool catalog, 1957

Large format catalog. Title from cover. Date is inferred from cover numbering, "H-157". Especially interesting is the large number of display units that the company is offering to hardware retailers. All are counter top units and range in size from the No. 455, a glass cutter display requiring less than seven square inches of space, to the No. 303, a pegboard unit five feet long and providing space to display more than 200 of the company's V-Line (Value Line) tools.

1959


Millers Falls Company hand tool parts catalog

Title from cover. Date is inferred from cover numbering, "H-9P9" and listing for regional offices. Contains illustrations of parts for braces, drills, miter boxes, planes, and spiral ratcheting screwdrivers. Parts for the Buck Rogers planes and No. 104 drill are also included. Although this catalog was found in a binder made up for a distributor in 1963, it lists the location for the regional office in Texas as Forth Worth, rather than Dallas, the location shown in publications as early as 1961. It is interesting to note that, at this late date, the company still fitted its braces with eight different jaw/chuck assemblies.

1960


Millers Falls Company illustrated dealers' price list, 1960

Title from cover. Listed here although issued at the very end of 1959. Cover is uncoated paper, turquoise colored. Inside pages are coated paper with small illustrations.


Millers Falls Company hand, prescision tool catalog, 1960

Large format catalog. Title from cover. Date is inferred from cover numbering, "H-160". Interesting in that it shows the company's line of precision measuring tools as well as hand tools.


Millers Falls Company Be a mind reader Christmas promotion

A counter-top promotion printed on both sides, folded in thirds to form a small booklet. Presents a selection of hand and power tools that a woman might wish to select for a man in her life.

1961


Millers Falls Company hand, prescision tool catalog, 1961

Small format catalog. Title from cover. Date is inferred from cover numbering (H-161C) as number H-162C was published in 1962.

1962


Millers Falls Company hand, prescision tool catalog, 1962

Large format catalog. Twenty pages shorter than its predecessor. A small format catalog with identical cover and pagination exists.